RealPage

SEO Analyst I

Job Locations US-TX-Richardson | US-CA-San Diego
ID
21-10590
Category
Operations
Position Type
Full-Time

WHO WE ARE

RealPage is changing the technology real estate industry and our teammates know how to think big and leave their mark. If you want to join a globally progressive and inclusive company devoted to excellence, we are looking for you!


We are the leading global provider of software and data analytics to the real estate industry. We navigate clients toward the right decisions with data and technology insights they can only get from RealPage. Serving our clients is our highest priority and RealPage teammates are our greatest asset.


Come join a team where your work makes an impact every day!

ABOUT THE TEAM

LeaseLabs® By RealPage® is an innovative agency specializing in GoDirect marketing and creative solutions for multifamily communities. Our platform leverages both digital inbound and traditional marketing tactics, combined with compelling designs that yield fast results, drive qualified traffic, create brand awareness, and convert leads into leases

WHAT YOU’LL DO

As a SEO Analyst I you will be responsible for understanding the architecture, design, development, and maintenance for innovative, engaging and informative sites.

 

The SEO Analyst I reports directly to the SEO Manager/Team Lead

PRIMARY RESPONSIBILITIES

  • Perform technical site audit to ensure the site is search engine friendly for desktop and mobile.
  • Report any issues to the dev team to get them fixed.
  • Understand web code to ensure quality, content, and readability by search engines.
  • Advise, collaborate with, and synthesize feedback from Marketing, Product and Engineering partners to push for technical SEO best practices.
  • Develop a strategy for the improvement of organic search ranking and the maximization of ROI.
  • Develop and prioritize keywords to attract the target audience.
  • Monitor and analyze SEO metrics.
  • Build systems and best practices to ensure that all content is optimal for SEO.
  • Communicate the performance of process improvements to the SEO Manager.
  • Keep pace with SEO, search engine and internet marketing industry trends and developments and report changes as needed.
  • Look for and create opportunities to increase domain authority through backlinks, blogs, press releases, and other mediums.  
  • Executing on-page SEO elements and mapping strategies. Example: title tag, description, headings, internal linking, Alt tags, etc.
  • Understand, implement, and manage local listings and citation submissions.
  • Understand and implement local link earnings strategies.
  • Create monthly, quality high level as well as in-depth reports.
  • Ability to communicate directly with clients.

REQUIRED KNOWLEDGE/SKILLS/ABILITIES

  • 2-4 years of working experience with SEO.
  • Knowledgeable of all aspects/factors to local SEO including site structure, on-page and off-page SEO.
  • Ability to analyze website performance in relation to SEO.
  • Knowledge and experience using the following tools and software: Google Analytics, Google Console, Google Keyword Planner, Moz Local, Yext, Ahrefs, Crazy Egg, Optimizely, Open Site Explorer, Screaming Frog, and WordPress Content Management System.
  • Knowledgeable on the most recent search engine algorithm updates and SEO best practices.
  • Accomplished at preparing detailed SEO monthly reports and strategy recommendations.

PREFERRED KNOWLEDGE/SKILLS/ABILITIES

  • Basic understanding of HTML coding and how websites work.
  • In-depth understanding of technical SEO factors that go into a proper website architecture and layout.

 

#LI-TP1

WHAT WE OFFER

At RealPage, we’re always looking for talented professionals who thrive in a learning work environment that continually supports individual greatness. We foster a culture of innovation and creativity. It is the things you do that bring out the best of you and RealPage.

 

RealPage considers qualified applicants without regard to gender, sexual orientation, gender identity, religion, race, national origin, age, veteran, or disability status. We celebrate diversity and are committed to building an inclusive work environment where all teammates feel a sense of belonging while bringing their authentic self to the table and being valued for it.

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