RealPage

SEO Specialist- Remote

Job Locations US | US-CA-San Diego | US-TX-Richardson
ID
21-11655
Category
Operations
Position Type
Full-Time

WHO WE ARE

RealPage is changing the technology real estate industry and our teammates know how to think big and leave their mark. If you want to join a globally progressive and inclusive company devoted to excellence, we are looking for you!


We are the leading global provider of software and data analytics to the real estate industry. We navigate clients toward the right decisions with data and technology insights they can only get from RealPage. Serving our clients is our highest priority and RealPage teammates are our greatest asset.


Come join a team where your work makes an impact every day!

ABOUT THE TEAM

LeaseLabs® By RealPage® is an innovative agency specializing in GoDirect marketing and creative solutions for multifamily communities. Our platform leverages both digital inbound and traditional marketing tactics, combined with compelling designs that yield fast results, drive qualified traffic, create brand awareness, and convert leads into leases.

 

RealPage is changing the technology real estate industry and our employees know how to think big and leave their mark. If you want to join a globally progressive and inclusive company devoted to excellence, we are looking for you! 

 

Come join a team where your work makes an impact every day!

WHAT YOU’LL DO

The SEO Analyst develops and manages marketing efforts on the web for our customers subscribing to the managed marketing service. The SEO Analyst will be occasionally assist the sales team when selling SEO services or custom design templates for our customers. This position will also assist in managing internal product Internet marketing efforts including search engine marketing, optimization, managing the content on the corporate website.

 

The SEO Analyst reports to the SEO Manager. #LI-TR1

PRIMARY RESPONSIBILITIES

  • Implement new client’s website SEO following a step by step guide for setting up our SEO Strategy.
  • Manage key client accounts and relationships
  • Contribute to service and procedure improvements 
  • Track, report and analyze website analytics
  • Identify trends and insights to optimize performance based metrics
  • Perform ongoing keyword discovery, expansion and optimization
  • Generate monthly reports and email reports to clients on marketing campaigns performance
  • Generate quarterly reports from Google Analytics and input into a PowerPoint presentation for clients.
  • Work with the development team to ensure SEO best practices are properly implemented on newly developed websites.
  • Share industry knowledge across the team and relay best practices to clients.
  • Develop keyword lists
  • Write all titles and descriptions for search services
  • Naturally optimize portal sites for search engine optimization
  • Monitor and report progress to clients on a monthly basis

REQUIRED KNOWLEDGE/SKILLS/ABILITIES

  • Minimum 3+ Years of Search Engine Optimization experience
  • Bachelor’s degree in Marketing or related field
  • Understanding of Web 2.0, Social Marketing, and Social Media
  • 3+ Years usage of Google Tools (Analytics, Webmaster)
  • Knowledge on ranking factors and search engine algorithms
  • Demonstrated experience managing paid search budgets and campaigns
  • Knowledge of the Internet and prior experience utilizing the web as a marketing vehicle
  • Updated knowledge of industry trends
  • Demonstrated success at end-to-end execution of internet marketing strategies
  • Understanding of best practices for Website Visitor Conversion
  • Excellent written and verbal communication skills

PREFERRED KNOWLEDGE/SKILLS/ABILITIES

  • Prior experience in multi-family or single family residential a plus
  • Skilled at using SalesForce.com (or similar), Microsoft PowerPoint, Word and Excel
  • Ability to work extended hours when needed

WHAT WE OFFER

At RealPage, we’re always looking for talented professionals who thrive in a learning work environment that continually supports individual greatness. We foster a culture of innovation and creativity. It is the things you do that bring out the best of you and RealPage.

 

RealPage considers qualified applicants without regard to gender, sexual orientation, gender identity, religion, race, national origin, age, veteran, or disability status. We celebrate diversity and are committed to building an inclusive work environment where all teammates feel a sense of belonging while bringing their authentic self to the table and being valued for it.

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